The Objective

To increase sales through the strategic management of Facebook page and Twitter profile. To increase brand awareness, interact with customers, and convert casual customers to regulars.

Our Strategy

We customized a Facebook page, create a Twitter profile and customized it with a Twitter background. We developed fun and interactive content to increase Facebook fan and Twitter follower interaction, ran Facebook ads, ran Facebook promotions, and performed high-quality customer service.

The Results

• Facebook “likes”: 947 and counting
• Twitter followers: 112 and counting
• Average of 25 to 50 Facebook customer interactions
• Average of 250 to 400 page views per week

Contact us to develop a custom social media strategy for your restaurant or small business in Orlando or other areas of the country!

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2. E-Z Rent-A-Car
3. Why Social Media Marketing Works Best For Small Business

Website: www.biola.edu
Facebook: www.facebook.com/biola

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The Goal

Generate more client leads through social media marketing and optimizing website/blog for better search engine results.

We What Did

• Consulted owner about social media marketing techniques
• Promoted Facebook Page and helped generate new content and promotions
• Consulted owner on search engine optimization techniques for website and blog

The Results

Her Facebook page went from 19 fans to 525 in just two months. She received multiple client leads from Facebook. Her website is starting to show up in more search engine results.

Website: www.capturedbyjen.com
Facebook Page: www.facebook.com/capturedphotography

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The Goal

Create a stronger social media presence by updating Twitter on a regular basis, allowing readers to re-tweet content, and establishing a presence on Facebook. Establish a direct advertising campaign for iPhone developers to directly advertise on Cult of Mac.

What We Do

• We installed the TweetMeMe WordPress plug-in and maintain Twitter profile
• Created Facebook page and ran a photo contest promotion to kick-start the page.
• Developed a marketing packet for iPhone developers and contacted numerous iPhone developers.
• Consult with owner about optimizing affiliate and pay-per-click ads.

The Results

Currently, Twitter drives 35,000 visitors to the site per month and Facebook drives 6,500 visitors per month. We have partnered with Vito Technologies and their Star Walk iPhone application for direct advertising.

Website: www.cultofmac.com
Facebook Page: www.facebook.com/cultofmac
Twitter Page: www.twitter.com/cultofmac

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The Goal

Create a social media marketing presence, increase brand awareness, separate themselves from their competition through the use of interactive digital marketing and interactive content.

What We Do

• Create and maintain Facebook page
• Create and maintain Twitter profile
• Run Facebook promotions
• Created and update corporate blog
• Manage company brand monitoring

Results

Facebook page went from 0 fans to 586, and we ran a successful Facebook promotion with hundreds of customer participation. The Facebook page now facilitates customer service inquiries and positive testimonials. The Twitter profile has recent car rental deals fed to it on a daily basis. The corporate blog is providing search engine optimization and driving traffic to the main website.

Website: www.e-zrentacar.com
Facebook page: www.facebook.com/ezrentacar
Twitter page: www.twitter.com/ezrentacar

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The Objective

Manage Facebook pages, Twitter accounts, run viral marketing promotions, train marketing directors, develop training materials, and consult with restaurant operators about increasing sales through social media presences.

Chick-fil-A’s We’ve Worked With

• Chick-fil-A, Inc. : developed social media training materials for operators and marketing directors
• Chick-fil-A, La Habra: Customize and manage Facebook page and Twitter profile, run viral promotions, and consult with operator and marketing director.
• Chick-fil-A, Northlake Blvd. : Customize and manage Facebook page, run viral promotions, and consulting.
• Chick-fil-A, Palm Beach Lakes and Okeechobee/Turnpike: Customize and manage Facebook pages and Twitter profile.
• Chick-fil-A, Stuart
• Chick-fil-A, Yorba Linda
• Chick-fil-A, Foot Hill Ranch
• Chick-fil-A, Orange Blossom Trail
• Chick-fil-A, Irvine

The Results

- Facebook Fans or “Likes”: 15,005 and counting!
- An average of 75 to 80 customer interactions per week on Facebook pages.
- An average of 500 to 800 page views per week on Facebook pages.

Would you like us to create and customize a social media marketing strategy for your restaurant? Make sure you contact us!

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The Goal

Increase brand awareness and build traffic to the website through the use of social media marketing, increase conversions of travel bookings, and build deep back links for search engine optimization.

What We Do

• Manage and update corporate blog
• Manage and update Twitter and Facebook profiles
• Build backlinks to website
• Create and moderate #greenchat on Twitter
• Brainstorm promotions, analyze analytics, and monitor brand usage

Results

We are currently working with RezHub.com on an ongoing basis, and we anticipate significant search engine traffic growth in the next three months.

Website: www.rezhub.com
Facebook Page: www.facebook.com/greentravelhub
Twitter Page: www.twitter.com/greentravelhub

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The Goal

Provide quality content to increase readership and RSS subscribers. Use social media and social bookmarking to increase readership and RSS subscribers. Increase website traffic to maximize advertising revenue.

What We Do

• Write daily content on personal finance topics
• Submit articles to social bookmarking sites such as Stumbleupon, Digg, and Reddit
• Manage and update Twitter account to increase followers and drive traffic to website

Conclusionhttp://presencemediagroup.com/wp-admin/post.php?action=edit&post=77

Money Crashers is a current client, and they currently receive 750 pageviews per day along with 515 RSS feed subscribers. The blog is in a re-building period after it went through a transition of ownership.

Website: www.moneycrashers.com
Twitter Page: www.twitter.com/moneycrashers

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